Feasibility study on a European responsible design label
The purpose of this mini study – entitled ‘Feasibility study
on a European responsible design label’ – is to explore the relevancy and
feasibility for the Commission to develop and promote a European responsible
design label. The analysis
proposed is derived mainly from expert stakeholders’ interviews, complemented
by inputs from policy and literature reviews.
policy background for this mini study is the consultation document on
"Design as a driver of user-centred innovation". The consultation
notably resulted in the identification of target areas for EU level policy
initiatives, among which raising awareness on the potential of design via
demand side measures such as labels, standards and awards, emerged.
specifies the background of the study and, in particular, points out the legal
base within which a European design label would be developed. Section 3
further analyses the design labels’ characteristics in specifying their
supporting organisations, selection criteria and procedures and results. Section
4 gives a synthetic account of the experts’ views, in terms of the obstacles,
drivers and scope of the label. As a global synthesis of the lessons drawn
previously, Section 5 concludes by providing a framework for designing options
for a European responsible design label.